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Following the 2015 Secret Wars crossover event


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Following the 2015 Secret Wars crossover event, a number of Spider-Man-related titles were either relaunched or created as part of the "All-New, All-Different Marvel" event. Among them, The Amazing Spider-Man was relaunched as well and primarily focuses on Peter Parker continuing to run Parker Industries, and becoming a successful businessman who is operating worldwide.When the primary series The Amazing Spider-Man reached issue #545 (Dec. 2007), Marvel dropped its spin-off ongoing series and instead began publishing The Amazing Spider-Man three times monthly, beginning with #546–548 (all January 2008).

A few months after Spider-Man's introduction, publisher Goodman reviewed the sales figures for that issue and was shocked to find it was one of the nascent Marvel's highest-selling comics. While the story had a clear anti-drug message, the Comics Code Authority refused to issue its seal of approval. Marvel nevertheless published the three issues without the Comics Code Authority's approval or seal. The issues sold so well that the industry's self-censorship was undercut and the Code was subsequently revised.

Lee, while claiming credit for the initial idea, has acknowledged Ditko's role, stating, "If Steve wants to be called co-creator, I think he deserves [it]".Author and Ditko scholar Blake Bell writes that it was Ditko who noted the similarities to the Fly. Ditko recalled that "Stan called Jack about the Fly", adding that "[d]ays later, Stan told me I would be penciling the story panel breakdowns from Stan's synopsis."Lee gave Ditko the premise of a teenager bitten by a spider and developing powers, a premise Ditko would expand upon to the point he became what Bell describes as "the first work for hire artist of his generation to create and control the narrative arc of his series".

 

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